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Managerial economics : a game theoretic approach

By: Material type: TextTextPublication details: London; Routledge; 2005Description: 329 pISBN:
  • 9780415272896
Subject(s): DDC classification:
  • 330.024658 FIS
Summary: This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business. Topics covered include: *product differentiation *price discrimination *hiring and training workers *labor-management relations *international trade A host of key features are employed to add colour to the text including case studies, examples and discussion questions. Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Gandhi Smriti Library 330.024658 FIS (Browse shelf(Opens below)) Available 91902
Total holds: 0

This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business.
Topics covered include:
*product differentiation
*price discrimination
*hiring and training workers
*labor-management relations
*international trade
A host of key features are employed to add colour to the text including case studies, examples and discussion questions. Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.

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