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Mass affluence: seven new rules of marketing to today's consumer / by Paul Nunes and Brian Johnson by Barcode: 150109.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston ; Harvard Business School Press ; 2004
Availability: Items available for loan: Gandhi Smriti Library (1)Call number: 658.8 NUN.

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Jumping the S-curve by Barcode: 148083.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston ; Harvard business review press ; 2011
Availability: Items available for loan: Gandhi Smriti Library (1)Call number: 658.4012 NUN.

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