Dragons at your door : how Chinese cost innovation is disrupting global competition

By:

"Zeng, Ming"

Material type: Text

TextPublication details: Boston; Harvard Business School Press; 2007Description: 239pISBN:

9781422102084

DDC classification:

338.951 ZEN

Summary: By leveraging possibilities opened globalization, Ming Zeng and Williamson, the Chinese are challenging status faster and much larger than the Japanese and Korean companies came before them. Their secret weapon? innovation-using Chinese cost advantage bring technology price-competitive mass markets, offer variety customization while maintaining low unlock economies of scale that today's cozy niche businesses The book examine this Dragons at Door exposes the strengths, and limitations these competitors and surfaces logic them attack high-end industries. The provide critical new insight into nature these companies-including Lenovo, Haier, China International Container, Wanxiang, and Pearl River

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Gandhi Smriti Library	338.951 ZEN (Browse shelf(Opens below))	Available		97611

Total holds: 0

By leveraging possibilities opened globalization, Ming Zeng and Williamson, the Chinese are challenging status faster and much larger than the Japanese and Korean companies came before them. Their secret weapon? innovation-using Chinese cost advantage bring technology price-competitive mass markets, offer variety customization while maintaining low unlock economies of scale that today's cozy niche businesses

The book examine this Dragons at Door exposes the strengths, and limitations these competitors and surfaces logic them attack high-end industries. The provide critical new insight into nature these companies-including Lenovo, Haier, China International Container, Wanxiang, and Pearl River

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