Changing Minds

By:

"Gardner, Howard"

Material type: Text

TextPublication details: Boston; Harvard Business School; 2004Description: 244pISBN:

9781578517091

Subject(s):

Change

DDC classification:

153.85 GAR

Summary: Think about the last time you tried to change someone’s mind about something important: a voter’s political beliefs; a customer’s favorite brand; a spouse’s decorating taste. Chances are you weren’t successful in shifting that person’s beliefs in any way. In his book, Changing Minds, Harvard psychologist Howard Gardner explains what happens during the course of changing a mind – and offers ways to influence that process. Remember that we don’t change our minds overnight, it happens in gradual stages that can be powerfully influenced along the way. This book provides insights that can broaden our horizons and shape our lives.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Gandhi Smriti Library	153.85 GAR (Browse shelf(Opens below))	Available		89326

Total holds: 0

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Previous	153.83 MEE Secret Life of Decisions: how unconcious bias subverts your judgement	153.83 SAL Choice	153.83 SCH Paradox of choice: why more is less	153.85 GAR Changing Minds	153.85 LOW "Get off your attitude: change your attitude, change your lite"	153.85 TAS Influence: how to exert it	153.852 AXE Getting your way every day	Next

Think about the last time you tried to change someone’s mind about something important: a voter’s political beliefs; a customer’s favorite brand; a spouse’s decorating taste. Chances are you weren’t successful in shifting that person’s beliefs in any way. In his book, Changing Minds, Harvard psychologist Howard Gardner explains what happens during the course of changing a mind – and offers ways to influence that process.

Remember that we don’t change our minds overnight, it happens in gradual stages that can be powerfully influenced along the way. This book provides insights that can broaden our horizons and shape our lives.

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