Global media giants

By:

"Birkinbine, Benjamin J. (ed.);Gomez, Rodrigo (ed.);Wasko, Ja"

Material type: Text

TextPublication details: New York; Routledge; 2017Description: 496ISBN:

9781138927711

Subject(s):

Mass Media-Economic aspects

DDC classification:

338.4 GLO

Summary: Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power.

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Gandhi Smriti Library	338.4 GLO (Browse shelf(Opens below))	Available		160770

Total holds: 0

Browsing Gandhi Smriti Library shelves Close shelf browser (Hides shelf browser)

Previous					No cover image available No cover image available		No cover image available No cover image available	Next
Previous	338.4 CON Connected for development	338.4 GAN Village industries	338.4 GHO Prospects and problems of Brick Industry	338.4 GLO Global media giants	338.4 GOD Industrial dispersal politics	338.4 HAL Studies in urban transport	338.4 ICT ICTs and Indian economic development	Next

Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power.

There are no comments on this title.

to post a comment.