Art of the long view : paths to strategic insight for yourself and your company

By:

"Schwartz, Peter"

Material type: Text

TextPublication details: New; Crown Business; 1996Description: "xvi, 272 p."ISBN:

9780385267328

Subject(s):

"Strategic planning., Business forecasting. - Organizatio"

DDC classification:

658.4012 SCH

Summary: What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life?bottom-line numbers, for instance?but the intangibles: our hopes and fears, our beliefs and dreams. Only stories?scenarios?and our ability to visualize different kinds of futures adequately capture these intangibles. In The Art of the Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the "scenaric" approach, giving you the tools for developing a strategic vision within your business. Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG&E, and the International Stock Exchange.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Gandhi Smriti Library	658.4012 SCH (Browse shelf(Opens below))	Available		160634

Total holds: 0

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What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life?bottom-line numbers, for instance?but the intangibles: our hopes and fears, our beliefs and dreams. Only stories?scenarios?and our ability to visualize different kinds of futures adequately capture these intangibles. In The Art of the Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the "scenaric" approach, giving you the tools for developing a strategic vision within your business. Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG&E, and the International Stock Exchange.

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