Making breakthrough innovation happen : how eleven Indians pulled off the impossible (Record no. 174730)

MARC details
000 -LEADER
fixed length control field 01550nam a2200193Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220607230445.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788172237745
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.064 MUN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Munish, Porus.
245 #0 - TITLE STATEMENT
Title Making breakthrough innovation happen : how eleven Indians pulled off the impossible
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Harper Collins
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 236 p.
520 ## - SUMMARY, ETC.
Summary, etc. India is known as a country not of innovation but of improvisation-or 'Jugaad', as they say in Hindi. But that has begun to change. We have enough examples in this country of people who have turned industry norms upside down to pull off the impossible in their fields. Eleven such case studies are featured in the book, including: Titan, which came out with the slimmest water-resistant watch in the world; Su-Kam, a power backup company that did not fit into an existing industry but ended up creating a new one; Shantha Biotech, which developed a low-cost Hepatitis-B vaccine and ushered in the biotechnology age in India; Trichy Police, which rewrote policing paradigms to nip extremism and crime in the bud, thus transforming the city. Through the breakthroughs achieved by these organizations, Porus Munshi shows that to do what is considered 'impossible' in your particular industry, you have to be subversive and think differently. In the process, if the existing business model needs to be turned on its head, then so be it!
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element "Technological innovations, India"
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
  Not Missing Not Damaged   Gandhi Smriti Library Gandhi Smriti Library   2020-02-08   338.064 MUN 155864 2020-02-08 2020-02-08 Books

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