Media effects (Record no. 169302)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01331nam a2200205Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211227221024.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200208s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781412964692 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.23 POT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | "Potters, W James" |
| 245 #0 - TITLE STATEMENT | |
| Title | Media effects |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Sage |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 377p. |
| 365 ## - TRADE PRICE | |
| Unit of pricing | USD |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Media Effects provides students with an in-depth understanding of how the media are constantly influencing individuals and society.<br/>W. James Potter guides readers through the extensive body of research on the effects of mass media by organizing the book around two Media Effects Templates―the first examines media influences on individuals and the second looks at media influences on larger social structures and institutions. By foregrounding the different types of effects upon individuals and institutions―influences on behavior, attitudes, and beliefs, for example―Potter helps students to understand what the effects of media are, how they manifest themselves, and the factors that that are likely to bring these effects into being. Throughout the book, Potter encourages students to analyze their own experiences to look for evidence of these effects in their own lives. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mass media-Influence |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not Missing | Not Damaged | Gandhi Smriti Library | Gandhi Smriti Library | 2020-02-08 | 302.23 POT | 151347 | 2020-02-08 | 2020-02-08 | Books |