Demand forecasting. (Record no. 159896)

MARC details
000 -LEADER
fixed length control field 02375nam a2200181Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220702152056.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200208s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.9 RED
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Reddy, J. Mahender.
245 #0 - TITLE STATEMENT
Title Demand forecasting.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Light & life
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 1981
300 ## - PHYSICAL DESCRIPTION
Extent 408 p.
520 ## - SUMMARY, ETC.
Summary, etc. Demand forecasting plays a very important role in decision making. Some idea about the future demand is a pre-requi site for making decisions in various aspects of management. In marketing there are a number of decisions, such as the fixation of targets for different geographical regions, adver tising, other promotional efforts, and product pricing are all related to demand forecasts. In the area of finance it is extensively used for budgeting and to forecast profits, cash flows and capital expenditure decisions. In the production area demand forecasting is necessary in designing a schedule for production planning and inventory control. The materials managers need forecasts for planning the requirements of materials, in the short run, and warehouse expansion, in the long run. For manpower planning long-term demand forecasts are essential. In corporate planning and project evaluation, long-term forecasts of demand for the existing product and the products into which the company plans to diversify are essential.<br/><br/>For Governments the need for demand forecasting is obvi ous. In a country like India, the investment strategy in agriculture, both for production and storage of foodgrains will require not just the aggregate all-India forecasts of demand and supply but their regional breakdown. It is not only for foodgrains but various other commodities like energy, fertilizers, steel etc., require long-term demand forecasts for investment decisions.<br/><br/>Demand forecasting or any aspect of business or economic forecasting is an integration of economic analysis, statistics and management's judgement. It is not a mechanical exercise to be left to the computers or to the statistical assistants. Management judgement based on their wide experience with products and markets, is critical in the development of demand forecasts, both in the short and the long run. The scientific methods only help in increasing the objectivity of the fore casts.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Economic forecasting.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Donated Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
  Not Missing Not Damaged   Gandhi Smriti Library Gandhi Smriti Library   2020-02-08   338.9 RED DD1045 2020-02-08 2020-02-08 Donated Books

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