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Consumer behaviour /

Sethna, Zubin.

Consumer behaviour / Zubin Sethna, Jim Blythe. - 4th edition. - New Delhi Sage Publication 2019 - 549

ISBN: 9781526450012 (pbk. : alk. paper) 9781526450005 (hardback : alk. paper) 9781526471079 (epub2) 9781526471062 (web pdf)

Subjects--Topical Terms:
Consumer behavior

Dewey Class. No.: 658.8342 / SET

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