United we brand: how to create a cohesive brand that's seen, heard, and remembered
"Moser, Mike"
"United we brand: how to create a cohesive brand that's seen, heard, and remembered" - Boston Harvard Business School Press 2003 - 165p.
9781578517985
Brand name products
658.827 MOS
"United we brand: how to create a cohesive brand that's seen, heard, and remembered" - Boston Harvard Business School Press 2003 - 165p.
9781578517985
Brand name products
658.827 MOS