000			01808nam a2200193Ia 4500
999			_c43991 _d43991
005			20220114181835.0
008			200204s9999 xx 000 0 und d
082			_a302.2 ANT
100			_a"Agrawal, Binod C. (ed.)"
245		0	_aAnthropological methods for communication research : experiences and encounters during SITE
260			_aNew Delhi
260			_bConcept Publishing
260			_c1985
300			_a164p. : ill.
520			_aThe Satellite Instructional Television Experiment (SITE) was one of the most advanced and ambitious techno-social experiments in the use of communica tions systems for national development. One of the unique features of this pro ject was the induction of a team of young anthropologists to conduct detailed holis tie qualitative and descriptive studies of its impact on the rural viewers. Their field work as well as their personal ex periences were fully recorded in diaries and the resulting matter was edited to present a personal view of the SITE ex perience, particularly emphasizing the importance of anthropological research methods in understanding the role of high technology in national development. While the first three chapters are an overview of the anthropological methods involved and the eleventh an outline of instructions for Field Work, chapters four through ten contain the anthro pologists' personal experiences regarding their entry into the villages, interactions with the villagers, key informants, pre SITE, SITE and post-SITE living condi tions and finally their departure. The book attempts to document the anthro pological methods applicable in the field of communications research with special reference to the third world countries.
650			_aCommunication
700			_aAssisted by Sashikala Viswanath
942			_cB _2ddc