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999 _c343842
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020 _a9780670092482
082 _a658.515
_bRAD
100 _aRadjou, Navi
245 _aDo better with Less: frugaliInnovation for sustainable growth
260 _aGurgaon
_bPenguind Random House
_c2019
300 _a403
520 _aThis groundbreaking book, by the bestselling authors of Jugaad Innovation, shows how India can harness the three megatrends -- the sharing economy, the maker movement and the circular economy -- and disruptive technologies such as AI and 3D printing to generate jobs and drive inclusive and sustainable growth in the decades to come. The world faces a stark challenge: meeting the needs of over 7 billion people without bankrupting the planet. India, with its large population and limited resources, is at the very epicentre of this challenge. It also offers a creative way out. Its resilient jugaad mindset, dynamic ecosystem of start-ups and enterprises, and the practice of NGOs and governments working together promises not only to meet its own requirements in a sustainable way but also the needs of billions around the world. Packed with over fifty case studies, Do Better with Less offers six proven principles that Indian entrepreneurs and businesses can use to co-create frugal solutions in education, energy, healthcare, food and finance that are highly relevant to India and the world.
650 _aTechnological innovations
650 _aIndustrial management
942 _cB