000 01758nam a2200217Ia 4500
999 _c175613
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008 200208s9999 xx 000 0 und d
020 _a9781422191651
082 _a306.730285 OYE
100 _aOyer, Paul E.
245 0 _aEverything I ever needed to know about Economics I learned from online dating
260 _aBoston
260 _bHarvard Business Review press
260 _c2014
300 _a241p.
365 _b599
365 _dRS
520 _aConquering the dating market - from an economist's point of view. After more than twenty years, economist Paul Oyer found himself back on the dating scene - but what a difference a few years made. Dating was now dominated by sites like Match.com, eHarmony and OkCupid. But Oyer had a secret weapon: Economics. It turns out that dating sites are no different than the markets Oyer had spent a lifetime studying. Monster.com, eBay and other sites where individuals come together to find a match gave Oyer startling insight into the modern dating scene. The arcane language of economics - search, signaling, adverse selection, cheap talk, statistical discrimination, thick markets and network externalities - provides a useful guide to finding a mate. Using the ideas that are central to how markets and economics and dating work, Oyer shows how you can apply these ideas to take advantage of the economics in everyday life, all around you, all the time. For all online daters - and for anyone else swimming in the vast sea of the information economy - this book uses Oyer's own experiences and those of millions of others, to help you navigate the key economic concepts that drive the modern age.
650 _aOnline dating-Economic aspects
942 _cB
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