000			01434nam a2200217Ia 4500
999			_c172748 _d172748
005			20220112201851.0
008			200208s9999 xx 000 0 und d
020			_a9788125047308
082			_a303.4833 NAY
100			_aNayar, Pramod K.
245		0	_aDigital cool : life in the age of new media
260			_aHyderabad
260			_bOrient Blackswan
260			_c2012
300			_a251p.
365			_b545
365			_dRS
520			_aDigital Cool examines life in the age of New Media. From Facebook to Internet dating, tablets to Twitter, cyber avatars to Wikis-it tells the story of how human lives today are heavily mediated by 'cool' technologies, and how the technologies themselves are mediated by our ways of living, playing and working. 'Digital Cool' is simultaneously about individualisation, with its make-believe detachment (Cool), and the fierce collectivism facilitated by New Media. There's the young woman waiting for the tube while swishing through the bestseller she's just bought on her iPad, indifferent to her surroundings; there is also the fury of the mainly online pink chaddis campaign of 2009, the collaborative radical political critique of kafila.org, or the arrival of Spring in Tahrir, with unforgettable images of Google executive Wael Ghonim coordinating revolution on Facebook, accessed on his smartphone.
650			_aInformation technology-Social aspects
942			_cB _2ddc