000			00997nam a2200205Ia 4500
999			_c170299 _d170299
005			20220112203803.0
008			200208s9999 xx 000 0 und d
020			_a9780753539378
082			_a303.4833 ROE
100			_aRoeder, Mark.
245		0	_aBig mo: why monentum now rules our world
260			_aLondon
260			_bVirgin
260			_c2011
300			_a360p.
365			_dPND
520			_aDrawing on the latest research by economists and scientists and real-life examples, Mark Roeder charts the unstoppable rise of The Big Mo. He reveals how this mysterious force is at work in spheres as diverse as the media, politics and the environment, and why momentum was the real driver of the global financial crisis. This provocative examination of the force that is reshaping our world is essential reading for anyone who wants to understand the dangers of 'going with the flow' and how to harness the power of positive momentum.
650			_aMomentum
942			_cB _2ddc