000 | 00500nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 200208s9999 xx 000 0 und d | ||
020 | _a9781578518265 | ||
082 | _a658.8342 ZAL | ||
100 | _a"Zaltman, Gerald" | ||
245 | 0 | _aHow customers think : essentials insights into the mind of the market | |
260 | _aBoston | ||
260 | _bHarvard Business School Publishing | ||
260 | _c2003 | ||
300 | _a323p. | ||
365 | _dPND | ||
650 | _aConsumer behavior-Psychological aspects | ||
942 | _cB | ||
999 |
_c167719 _d167719 |