000 | 00468nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 200208s9999 xx 000 0 und d | ||
020 | _a978087584442 | ||
082 | _a658.8 CES | ||
100 | _a"Cespedes, Frank V." | ||
245 | 0 | _a"Concurrent marketing: integrating product, sales and service" | |
260 | _aBoston | ||
260 | _bHarvard Business School Press | ||
260 | _c1995 | ||
300 | _a307p. | ||
365 | _dPND | ||
650 | _aMarketing-Management | ||
942 | _cB | ||
999 |
_c167670 _d167670 |