000 00403nam a2200157Ia 4500
008 200202s9999 xx 000 0 und d
082 _a658 HAR P.1
100 _aHarward Buisness Review
245 0 _aMarketing planning & strategy series; pt.1.
260 _aBoston
260 _bHarvard Business Review.
260 _c1960
300 _a146p.ill.
650 _aMarketing- management
942 _cB
999 _c11905
_d11905