"Higham, William" <br/><br/>
Next big thing: spotting and forecasting consumer trends for profit 

 - London  Kogan Page  2010 
 - 261p. 
<br/><br/><label>ISBN: </label>9780749460730 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour-Forecasting
<br/><br/><label>Dewey Class. No.: </label>658.8342 HIG