"Kotler , Philip" <br/><br/>
"Marketing management: south Asian perspective/ by Kotler, Philip ...[et .al]" 

 - 13th ed 
 - New Delhi  Dorling Kindersley  2009 
 - 647p. 
<br/><br/><label>ISBN: </label>9788131716830 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8 MAR 13th ed