Kellogg on marketing 

 - New York  John wiley  2006 
 - 427p. 
<br/><br/><label>ISBN: </label>9788126507030 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 KEL