"McGrath, Rita Gunther and Macmillan, Ian C." <br/><br/>
Market busters: 40 strategic moves that drive exceptional business growth 

 - Boston  Harvard Business School Press  2005 
 - 264p. 
<br/><br/><label>ISBN: </label>9781591391234 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning-Handbooks
<br/><br/><label>Dewey Class. No.: </label>658.4012 McG