"Kim, W.Chan" <br/><br/>
Blue ocean strategy 

 - Boston  Harvard Business School Press  2005 
 - 240p. 
<br/><br/><label>ISBN: </label>9781591396192 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products
<br/><br/><label>Dewey Class. No.: </label>658.802 KIM