"Joachimsthaler, Erich" <br/><br/>
Hidden in plain sight: how to find and execute your company's next big growth strategy 

 - Boston  Harvard Business School Press  2007 
 - 252p. 
<br/><br/><label>ISBN: </label>9781422101650 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products
<br/><br/><label>Dewey Class. No.: </label>658.406 JOA