Game markers: the story of parker brothers from tiddledy winks to trivial pursuit
- Boston Harvard Business School Press 2004
- 245p.
The Monopoly game, Trivial Pursuit, Clue, Boggle, and Risk are more than games they're part of Americana. All of these games were published by one company, Parker Brothers, which began as a dream inside the mind of a sixteen-year-old boy, over one hundred years ago. In "The Game Makers", industry expert Phil Orbanes reveals how, by adhering to the principles of its founder, Parker Brothers rose to prominence, overcame obstacles, and forged lasting success. Orbanes, a game historian and former executive at Parker Brothers, draws from company archives, interviews with surviving family members, and the newly discovered records of founder George Parker to tell a story rich in examples of business acumen that spans world wars, family tragedy, the Great Depression, and global competition. Pairing Parker's enduring business lessons with little known historical anecdotes, Orbanes reveals the often whimsical origin of classic games Tiddledy Winks, Monopoly, Nerf, Sorry!, the modern jigsaw puzzle, and more-and how Parker Brothers turned them into cultural icons.