Co-opetition (Record no. 66667)

MARC details
000 -LEADER
fixed length control field 01525nam a2200193Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220527164407.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200204s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780006387244
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 334 NAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Nalebuff, Barry J.
245 #0 - TITLE STATEMENT
Title Co-opetition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Harper Collins
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 1997
300 ## - PHYSICAL DESCRIPTION
Extent 287 p.
520 ## - SUMMARY, ETC.
Summary, etc. This is the first book to adapt game theory to the needs of CEOs, managers and entrepreneurs. Co-opetition offers a new mindset for business: a strategic way of thinking that combines competition and cooperation.<br/><br/>Though often compared to games like chess or poker, business is different - people are free to change the rules, the players, the boundaries, even the game itself. The essence of business success lies in making sure you are in the right game. Actively shaping which game you play, and how you play it, is the core of the innovative business strategy laid out in Co-opetition..<br/><br/>Barry Nalebuff and Adam Brandenburger, professors at Yale and Harvard, are pioneers in the practice of applying the science of game theory to the art of corporate strategy. They have devised a practice-oriented model to help you break out of the traditional win-lose or lose-lose situations. Dozens of companies - including Intel, Nintendo, American Express and Nutrasweet - have been using the strategies of co-opetition to change their game and enjoy the benefits of win-win opportunities.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Cooperation Economic aspects
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
  Not Missing Not Damaged   Gandhi Smriti Library Gandhi Smriti Library   2020-02-04   334 NAL 82549 2020-02-04 2020-02-04 Books

Powered by Koha